Orchard Park

2005-2008

Shared Vision - Making the Visible Invisible

 

JELLY PLAY FORMS

 

The Chivers Company could be a significant cultural and social landmark for Arbury Park development and the moulds and jelly forms could form the basis of two built projects.

 

In 1850 Chivers purchased an orchard next to railway line in Impington, in 1889 they produced the first clear commercial dessert jelly. In 1950 they employed 4000 employees working 8,000 acres of farmland.

 

The proposed projects include:

 

THE PLAY AREA

 

Working with actual jelly moulds, experimenting with jelly transparency, forms and colours to inform ideas for the new play area. Creating soft and hard forms using rubberised and coloured Perspex materials, suitable for interactive play.

 

Walking around jelly like play structures could trigger change of lighting sequence encapsulated within jelly structures.

 

THE COMMUNITY BUILDING

 

The Community building may include a rotunda and it has been suggested that the Chivers Victorian jelly forms be incorporated within the design for the building. The vibrant colours, transparencies and structures offer potential for an exciting unique contemporary outcome for the new building.